Program Outline

Bachelor of Business Administration (BBA) / (BBA Honors)

  • Duration: 3 Years (BBA) / 4 Years (BBA Hons)
  • Affiliation: PES University
  • Campus: Ring Road (RR) Campus, Electronic City (EC) Campus

Eligibility

50% aggregate score in 10+2 or equivalent in any stream from a recognized board. Register @ https://admissions.pes.edu

Register for Admissions

Bachelor of Business Administration: BBA 3 year and BBA (Hons) 4-year Program is one of the best undergraduate programs available nationally. BBA is a discipline of business studies that teaches us how to do business, comprehend people, manage people, handle difficult and critical client interactions, and communicate effectively.

Our students graduate with the ability to adapt to an intellectually and technologically changing environment. Over the years, we have accomplished this with the participative efforts of the university, staff, students and parents. PES University is the second most preferred destination next to IIMB for B-School aspirants (Times of India).

Program Differentiators
(PESU X Factors)

Research Papers: Encourages students to author impactful research papers, blending academic rigour with industry relevance.

Case Studies: Real-world business problem analysis with practical solutions, Peer to Peer learning.

Exposure: Conclaves and Summits, Guest lectures, B-Talks and E-Talks, Hackathons, Studyathons, Tech competitions, Alumni Interactions, Curricular and Co-Curricular Forums and Committees, Industry Visits.

Certification: Certifications in Python, R, Tableau, Machine Learning, AI, JMP, Tableau, Excel and PowerBI, Project Management, Design Thinking.

Mentoring: 2 one-on-one mentoring per semester.

Graduating Outcomes: Entrepreneurship Development Activities, Placement Training, Higher Education Workshop.


Program Focus

Core Subjects Elective Courses Special Topics
Accounting Marketing E-Commerce
Economics Finance Financial Modelling
Finance HRM Employee Engagement & Attrition
Marketing International Business Professional International Business
Organisational Behaviour Family Business & Entrepreneurship Commodity Market Trading
Business Law Econometrics
EXIM Management
Six Sigma
Crypto and Blockchain
Yoga and Lifestyle
Corporate Communication
Strength and Conditioning
Excel Models
Supply Chain Analytics
Stress and Coping
Leadership
Health Analytics
Actuarial Science
Design Thinking

Diverse Job Opportunities in India

India's burgeoning economy offers a variety of attractive career opportunities after BBA completion for students, spanning human resources, marketing, sales, International Business, Entrepreneurship and beyond, providing ample room for exploration and career growth.

  • HR Manager
  • Entrepreneur
  • Business Consultant
  • Investment Banker
  • Research Associate
  • Information System Manager
  • IR Manager
  • Business Development Executive
  • Financial Analyst
  • Marketing Manager
  • Digital marketer
  • Business administrator
  • Process analyst and many more

Curriculum Structure

Sl. No. Course Title
1 Environmental Studies & Life Sciences
2 Financial Accounting with Tally
3 Principles & Practices of Management
4 Organizational Behaviour
5 Marketing Management
6 Production & Operations Management
Sl. No. Course Title
1 Quantitative Techniques
2 Economics for Managers
3 Human Resource Management
4 Financial Management
5 International Business
6 Business Communication (Special Topic)
7 Constitutional Law, Cyber Law, IP Law and Professional Ethics
Sl. No. Course Title
1 Operations Research for Managers
2 Indian Philosophy And Management
4 Startup and Entrepreneurship Development
5 Social Internship / IUP summer term
Specialization: Marketing /Finance/Human Resource/International Business/Family Business and Entrepreneurship
6 Sales and Distribution Management
7 Consumer Buying Behavior
8 Cost Accounting
9 Indian Financial System and Market
10 Learning and Development
11 Managing Disruptive Technology in Talent Acquisition
12 Foreign Language (GERMAN)
13 Global Business Environment
14 Consumer Buying Behavior
15 Global Business Environment
Sl. No. Course Title
1 Direct & Indirect Taxation
2 Business Law
3 Corporate Communication (Special Topic)
4 Business Research Methods
5 Digital and Social Media Marketing
Specialization: Marketing /Finance/Human Resource/International Business/Family Business and Entrepreneurship
6 Brand Management
7 Investment and Portfolio Management
8 Management Accounting
9 Competency Mapping and Performance Management
10 OCD - Organizational Change and Development
11 Cross Culture Management
12 Mergers and Acquisition
13 Brand Management
14 Management Accounting
Sl. No. Course Title
1 Corporate Internship
2 Project Management
3 Strategic Management
4 Written Analysis & Communication/ Strength & Conditioning / Yoga & Lifestyle Education - 1
Specialization: Marketing /Finance/Human Resource/International Business/Family Business and Entrepreneurship
1 Integrated Marketing Communication
2 Retail Management
3 Derivatives and Risk Management
4 Foreign Exchange Management
5 Industrial Relation and Legal Aspects
6 Compensation and Reward Management
7 EXIM Procedure and Documentation
8 Foreign Exchange Management
9 Industrial Relation and Legal Aspects
10 EXIM Procedure and Documentation
11 Social Media Analytics with Lab  (B.B.A HONS )
Sl. No. Course Title
1 Dissertation – Project Work
2 Ethics and Corporate Governance
Additional Curriculum for BBA (Hons)
3 Digital Design and Media Management (Special Topic)
4 Intellectual Property Rights
Sl. No. Course Title
1 Six Sigma
2 Spread Sheet with Excel Modelling
3 Supply Chain Management
4 Data Base Management System
5 Machine Learning & Artificial Intelligence
Sl. No. Course Title
1 Project /Internship
2 Positive Psychology at Workplace

Placement Opportunities & Career Assistance

PES University boasts an exceptional placement record, with graduates placed in top companies offering competitive packages. Our dedicated placement cell ensures students are industry-ready with resume-building workshops, interview preparation sessions, and access to a strong alumni network. Recent placements highlight opportunities with global giants in technology, finance, and consulting sectors.


Scholarships @ PESU

Merit Certificate + 50% Tuition Fee Refund for Top 5% of the Students based on their CGPA.

Merit Certificate + 40% Tuition Fee Refund for the next 20% of the Students based on their SGPA.

Merit Certificate for Students securing 7.75+ SGPA.

Note:

  1. The Scholarships/ Awards are subject to qualifying CGPA/ SGPA and other conditions as stipulated by Scholarship Committee each year.
  2. The above Scholarships/ Awards are not applicable to students in their final year of study.
  3. The student is eligible only for one award in each semester/year.

University Highlights

01

Ranked #1

#1 University in Karnataka (New Universities under 5 years) by KSURF

02

PESU is NAAC A+ Accredited

PES University is accredited with A+ grade in NAAC, a national level accreditation body which is an autonomous institution under University Grants Commission (UGC)

03

Ranked #1

#1 B School in Karnataka – Times of India B School Rankings 2021

04

India's Most Preferred

PES is the second most preferred destination next to IIMB for B-School aspirants – Times of India